Our current picks, chosen by bearded men for bearded men. This is where we feature the beard care essentials worth your attention right now: new arrivals, seasonal favorites, and the products the brotherhood is loving this month.

Every featured product follows the same rule as the rest of the house: 100% natural ingredients, tested in our own barbershops, and worn on our own beards before it ever reaches yours. Born in Peru, made in USA.

Looking for something specific? Go straight to our beard oils, styling essentials, or complete kits. Only Classic. No Bullshit.

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5 products
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Beard Master Kit — The Complete Beard Ritual
$62.00
Tame & Shape Kit — Beard Styling Set
$40.00

1 review
Starter Kit — Begin the Beard Ritual
$32.00
Beard Balm — Condition, Shape & Soften
$20.00
Beard Wax — Strong Hold, Natural Look
$20.00

2 reviews